Building relationships, which have a business benefit and are have a long term mutually benefit is critical to building a business. For many large corporations this happens both internally as well as with their suppliers, customers and prospects.
But what about smaller business, where do they get the opportunity to meet other business owners, get to know them and most importantly trust them.
If you are not networking online as well as networking in the real world you are missing out on a huge opportunity to:-
- Develop New Relationships
- Build upon existing relationships
- Develop collaborations
- Make new friends
- Extend your business knowledge
- Solve business problems
- Stimulate new ideas
Developing a Networking Strategy will provide real direction and purpose to your networking activities. This really is not as complex as it sounds as it comes down to 3 things
What are you trying to achieve?
Who do you want to meet?
How are you going to meet them?
Beyond this it is all about building relationships, not selling, not prospecting, not building affiliates - it is about how many people know you, do they understand what you do and most importantly are they able to tell somebody else what it is you do.
What are you trying to achieve? Spread the word about what you do.
Who do you want to meet? Don’t be to prescriptive about this - Random really does work so being open minded is a huge advantage. Seek out networking opportunities which fit with your business, your time and your personality.
If you would like some support in any of the above areas then why not give Abundant Solutions a call for a no obligation chat.